Join Us on 4/19 for In-House Panel Discussing Advertising & Marketing Spend

Posted on Mar. 20, 2023  /  Programs  /   0

In-House Perspectives on Advertising & Marketing Spend

04.19.23  •  11:30 AM – 1:00 PM  •  Fitzgerald

With a potential recession on the horizon, the advertising industry is at a crossroads. How much do corporations expect to cut on advertising and marketing spending, if at all? What is the priority of in-house marketing leaders going into the rest of the year? And what do decision-marketers even look for in agencies?

Join this panel discussion featuring leading in-house marketers as they share insight on what tools and resources they rely on, where they plan to put their money this year and in the future, and best practices for agencies working with in-house marketing teams.

Moderator: Crystal Cardwell (Pugnacious LLC)

Panel:

 Angela Hall (Slalom)
 Jenica Oliver (Blueprint Marketing Group)
 Jennifer Schuder (State Fair of Texas)
 Megan Cano Dobbertien (Dallas Fort Worth International Airport (DFW))

Register now

THANK YOU TO OUR Event Sponsor

Thank you to Excel Construction Group for sponsoring our April 2023 Ad Talk!

For the owner, to whom family is everything, Excel Construction Group has been a labor of love; built on integrity, relationships in the community, and with the mission of unrivaled customer service. In 1992, Felix Salinas started a small roofing and masonry company, working right alongside his crews. It is a testament to his standards and work ethic that Excel Construction Group grew into the company it is today. We incorporated in 1996 and now have locations in the DFW area, Austin, Houston, San Antonio, the Panhandle and the Midwest.

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