Join AAF-Fort Worth Wednesday, April 7 from 5-6 p.m. for our AdTalk: Creating Good with Solo Stove. Learn how CEO John Merris made Solo Stove a direct to consumer phenom, leveraging strategic marketing and technology to directly serve consumers and create the perfect model for today's business environment. 

John Merris, CEO of Solo Stove, has been an entrepreneur all his life. Having been raised by entrepreneur parents, John has always had a natural draw to taking on the seemingly impossible. After graduating from college, John started a residential alarm company and recruited door to door salespeople to grow the business. At its peak, it employed over 100 employees. John then returned to school at the University of Texas at Austin and obtained his MBA. While there,  John revolutionized the company’s trade association partnership business and later helped launch a new advertising product that generated over $40M in revenue in its first year. After 3 years at the View, John joined Clarus Glassboards as Chief Revenue Officer. There he helped lead the company to nearly 3X growth over a 2.5 year period. His current time at Solo Stove has been his most impressive, leading the company through exponential growth while building a team 15X what it was two years ago. Solo Stove has become a direct to consumer phenom, leveraging technology to directly serve consumers and create the perfect model for today’s business environment. While the past decade has been pretty remarkable, the best is yet to come. John resides in Southlake, TX with his wife and five children.